What is Digital Transformation?

Digital transformation is when businesses transform their business around the customer from a digital perspective. Digital business is the application of technology to build new operating models, processes, software, and systems by leveraging the convergence of people, business, and things.

Obviously, businesses want happy customers, better processes, and ultimately to sell more products and/or services. Customers want the best products at the best price and they want it quickly. If there are any issues they expect world-class customer support and they expect their issues to be resolved almost instantly.

These interactions are increasingly happening online.

Creating New Opportunities

Businesses are utilizing the power of the internet to deliver on these consumer expectations. These advances are creating new product and service opportunities as well as transforming business operations. They’re also enabling companies to generate more revenue, gain a greater competitive advantage, and achieve higher efficiency.

 

 

Source: Mitel Blog